Customer service chatbot laws

These laws set rules for businesses that use chatbots to deal with customers, such as telling customers they are talking to a bot and letting them reach a person.

3 enacted laws in 3 states, plus 3 bills and actions, as of November 4, 2026.

Enacted laws

California AB 1609Customer service chatbots
Takes effect Jan. 1, 2027
Maine LD 1727AI transparency in consumer transactions
In effect since Sept. 24, 2025
Utah SB 226Artificial Intelligence Consumer Protection Amendments
In effect since May 7, 2025

Bills, vetoes and actions

Delaware HB 306Computer Communication Act
Passed the House
People-First Chatbot Act
Pending
Illinois SB 317Consumer Artificial Intelligence Notice Act
Passed both chambers

Questions

Which states have customer service laws?

California, Maine and Utah have enacted 3 laws in this group, as of November 4, 2026.